We are seeking a highly motivated and creative Digital Marketing Specialist to join our dynamic marketing team. In this role, you will be instrumental in developing, implementing, and managing digital marketing campaigns that promote our company and its products/services. You will be responsible for enhancing brand awareness, driving website traffic, and acquiring qualified leads. If you are passionate about digital trends, data-driven, and eager to make a significant impact, we encourage you to apply. Skills: Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing, Email Marketing, Web Analytics (Google Analytics), A/B Testing, Marketing Automation, CRM Software, Copywriting, Graphic Design (basic) Requirements: Bachelor's degree in Marketing, Communications, Business, or a related field., 3+ years of proven experience in digital marketing, with a strong portfolio of successful campaigns., Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns., Solid knowledge of website analytics tools (e.g., Google Analytics, Adobe Analytics)., Experience with A/B and multivariate experiments., Working knowledge of HTML, CSS, and JavaScript development and constraints is a plus., Excellent written and verbal communication skills., Strong analytical skills and data-driven thinking., Ability to work independently and collaboratively in a fast-paced environment., Google Ads and Google Analytics certifications are highly preferred.